Music tone, costume and appearance appropriation- 1

So why are people caution and against the act of cultural appropriation?  A few post that I have mention it is about the claim, of using someone's culture. As a designer/artist we understand the feeling of your artwork is being taken or used by someone else to make money. That is why we have copyrights to help protecting our work, and these is the same problem with cultural appropriation but the minority groups does't have anything to protect them. Historically, there are cases where western music appropriate others culture's musical tone. Especially in the case of white musicians adopting black music styles. This is a major issue because black artists who originally wrote and produced the musical tone were never given the credit they deserved.

According to one of my research, whites are adopting black musical forms (African-American cultures) and reshaping it unwillingly, simply given a rise to a “legitimate transformation”. Hoping the new forms emerge reestablishing "the distinctiveness of Black music in a given sociohistorical context". In the given example, rock music are closely associated with Elvis than the others black musicians such as Sam Cookie fused rhythm and blues with “gospel-inflected harmonies” to create what became known in the 1960s as “soul”. (Ainsley, n.d.)

Such an act causes the art to separated from its people, creating cultural extinction. The massive consumption of the appropriated forms, causes it the lose it uniqueness of the culture. Some of the elements being appropriated are misunderstood by the adoptive culture. The meaning of the cultural are erased, when they appropriated soul music. These not only deprived of its cultural identity, but also its ability to function in the gift economy (Ainsley, n.d.). These does't just happen in musical tone but also the part where the culture is being dress as a costume in the music videos.

There are a lot more cases happen where the musical tone is being used, not only in rock but other genre of musics. These cultural is being misunderstood, and there are some points leading to being racist. Causing stereotype on how others trying to understand one's culture. 

Reference
Ainsley, S. (n.d.) 'Black Rhythm, White Power.' [Online] Morningsidereview. Available at : https://morningsidereview.org/essay/black-rhythm-white-power/#taxonomy. [Assessed 25 June 2017 ]

Burke, C (n.d.) 'Cultural Appropriation and Orientalism: Elvis Presley vs. The Beatles'. [Online] Available at : https://www.researchgate.net/profile/Callum_Burke/publication/263279790_Cultural_Appropriation_and_Orientalism_Elvis_Presley_vs_The_Beatles/links/02e7e53a75229686d5000000/Cultural-Appropriation-and-Orientalism-Elvis-Presley-vs-The-Beatles.pdf.  [Assessed 25 June 2017 ]

Iamtheindustry (2016) 'Black Music Matters: How Cultural Appropriation Has Left Legends In The Shadows'. [Online] Iamtheindustry. Available at :http://www.iamtheindustry.com/blog/2016/12/13/black-music-matters/. [Assessed 25 June 2017 ]

Will, G. (2017) 'Today’s Left Would Have Called Elvis’s Music ‘Cultural Appropriation’. [Online] Nationalreview. Available at : http://www.nationalreview.com/article/447610/cultural-appropriation-culture-music-works-best-when-borrowed. [Assessed 25 June 2017 ]